MadanyCo.™
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Since July 2021

A piece a day since July 2021.

Best-performing channel I’ve never paid for.

Consistency is a strategy

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1,941

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One short email a day on marketing and business, from years of doing the work.

Today · piece 1941

Some hassles are the point

Clear away a hassle that stands between people and what they want, and they thank you. Clear away the effort that is part of what they want, and they feel lost.

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Earlier pieces, by

  1. The wait picks your customers
  2. The one bicycle
  3. Right on time as always
  4. Clean for whom
  5. Dressed as an import
  6. The number they saved
The full archive →

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