MadanyCo.™
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Since July 2021

A piece a day since July 2021.

Best-performing channel I’ve never paid for.

Consistency is a strategy

Days running
1,963

I value and respect your privacy.

One short email a day on marketing and business, from years of doing the work.

Today · piece 1963

The damage starts after the mistake

A mistake rarely does the real harm. The choices made to cover for it do, and each of those is a new decision made by someone who knows more.

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Earlier pieces, by

  1. Maybe costs more than no
  2. Say the good thing that is there
  3. We pay for the story that comes with it
  4. Give people a way out
  5. Worry spreads fast, calm takes work
  6. Say something that could be wrong
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