MadanyCo.
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Today · piece 010

Short is harder

The two-hundred-word version takes longer than the eight-hundred-word version. That is why most people write eight hundred, and why the reader can tell.

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Earlier pieces

  1. Fine creative, wrong promiseOperator
  2. The deadline does the sellingMarket
  3. Who says noInside
  4. One variableOperator
  5. Read the menuMarket
  6. Say it out loudCraft
  7. Budget before strategyInside
  8. Nobody is waitingMarket
  9. HarvestingOperator
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