MadanyCo.™
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Since July 2021

A piece a day since July 2021.

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Consistency is a strategy

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I value and respect your privacy.

One short email a day on marketing and business, from years of doing the work.

Today · piece 1944

A good sale survives the truth

One test for anything you sell: would the buyer still pay if they knew all that you know? Some sellers need the answer to be no. You can choose to make it yes.

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Earlier pieces, by

  1. Easy to share, hard to sell
  2. Start by assuming they misunderstood
  3. Some hassles are the point
  4. The wait picks your customers
  5. The one bicycle
  6. Right on time as always
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