💗 Stop Posting for the Algorithm. Start Posting for the Anthropology.

Marketers often think they’re battling an algorithm. In reality, they’re up against human behavior.

🧠 Algorithms don’t buy. People do.

And people scroll, tap, save, ignore, cringe, skip, and occasionally—fall in love.

If your content is engineered only for a platform’s rules, it becomes disposable the second the algorithm changes. But if it’s engineered for emotion, culture, and shared context? It survives.

At MadanyCo, we don’t just follow platform updates. We study the pulse of attention.

We look at what stops people. What moves people. What becomes part of the culture.

That’s the real algorithm. And it hasn’t changed since humans had eyes.

So before you ask,

“What time should we post?”

Try asking:

“Is this something someone would share in a group chat?”

“Would someone text this to a friend?”

“Does it make someone feel seen, or just sold to?”

Because the real winners in media aren’t tactical.

They’re anthropologists with a posting schedule.

TL;DR:

Don’t post for robots 🤖. Post for real humans 🧠💗. The scroll is a cultural battlefield—win hearts, not hacks.